Are you losing sales because your photos aren't great?
Do you want to attract new customers? Increase your sales?
You need images that create desire, communicate quality, and inspire trust.
You need great images because we buy with our eyes.
Have you ever thought about the lifetime value of your current customers? That’s how much you could be losing every time a potential buyer leaves your website, tosses your brochure and buys from a competitor.
Since people frequently compare photos to decide what and where to buy, you’re seen as second rate if your images aren’t top quality. Because we buy with our eyes, better photos always win. It‘s only a question of who has them.
Why stock photos don't work well, and their hidden costs.
Imagine you booked a vacation at a beach resort.
You flew 2000 miles to get there only to find out:
The beach on their website wasn’t their beach.
The pool in the photo wasn’t theirs.
None of the “friendly staff” shown ever worked there.
The rooms in the photos were from another resort.
Their so-called, “happy customers”, never even heard of the place.
How would you react? Would you ever trust them again or recommend them?
Stock photos damage your credibility. Almost everyone can tell they’re not yours. They make you look like a faker. Buyers don’t trust them, and trust is the key to selling.
At the very least, they make you look like everybody else. But if people think you’re the same as everybody else, there’s no reason to buy from you unless you’re the cheapest.
Their real cost is best measured in the number of new customers lost.
What most photographers don't want you to know.
It’s professional photography’s dirty little secret . . . In addition to beautiful lighting and great color, the best images that you see are almost always enhanced and retouched. . . even supermodels.
The best photographer in the world can’t deliver perfection unless the subject is perfect . . . and they never are.
To create the great images that you need, your photos will probably require some enhancing and retouching. It’s only a question of who will do it. How well. And how quickly.
What makes Rich's images different.
Rich is an internationally recognized commercial advertising photographer and Photoshop expert. He crafts images that increase sales by enhancing perceptions. He understands the images are only successful if they increases sales.
His specialty is digitally enhanced photography. He’s both an award winning photographer and a nationally recognized Photoshop expert. Because he does his own enhancing and retouching, you’ll get fast turnaround. You won’t have to find and hire someone else to retouch them. He takes care of everything.
Unlike most first-rate photographers, his images are royalty-free. Use them as long as you want. For whatever you want. They’re yours forever. They’re an investment.
His clients range from non-profits to multinational corporations.
Rich doesn't delegate the work to assistants.
Unlike many photographers, Rich does all of the photography and retouching himself, never delegating either to assistants.
Who profits the most from using his images?
The clients who get the very highest return on investment are those with high profits on each sale or have customers with a high lifetime value (lots of repeat business). His images are also well suited for companies with high volume sales.
His studio is small, so it’s not suitable for shooting large appliances or furniture. Of course, he can shoot items like these at a location of your choice.
Also, because all of the photography, enhancing and retouching is done personally by Rich, (and not handed off to an assistant), he’s limited with the amount of work he can take on. He often gets so busy that he’s forced to turn away more new clients than he accepts. Please don’t take it personally if this happens to you.
Are Rich's images right for you?
If you’re looking for the lowest bidder, the answer is no. If you sell inexpensive products in low volume, you’ll probably need someone cheaper. If the photos are for an in-house newsletter, shoot them yourself or use stock photos.
Rich’s images are ideal if your answer is yes to one or more of these questions:
Do you want your images to attract new customers and increase your sales?
Do you want images that create desire, build trust and convey quality?
Do you want to look as great as you are?
You'll be delighted. . . he guarantees it!
It’s been over fourteen years and more than 1900 projects since Rich first offered this guarantee, and he hasn’t had a return since 2004.
Most jobs require no advance payment.
Enhance your image and increase your sales.
E-mail or call Rich at 215-368-9260 during business hours to discuss your project. He’ll be happy to let you know if he’s available and provide you with an estimate when he knows all the details.